Insider MTB

Nmrl_MTBer interview w/ Fezzari to Ari and more - EP5

2024-03-19

In this episode, the hosts and guest discuss their recent experiences at the Sedona MTB Fest and the changing landscape of the bike industry. They also delve into the topic of Fezzari changing its name to Ari and share their opinions on the decision. The guest, Sebastian (Normal Mountain Biker), introduces himself and talks about his background and upbringing in California. Overall, the conversation covers a range of topics related to mountain biking and the industry. The conversation covers childhood adventures and bike origins, nostalgia and origin stories, discovering mountain biking at Whistler, starting Normal MTBer and choosing the name, transitioning to social media and COVID lockdowns, early content and finding comedy, getting sponsored and representing Specialized, and expanding brand collaborations. In this part of the conversation, Sebastian discusses meeting his mountain biking heroes and the transition from being a fan to a peer. He also shares his experiences playing water polo and the roughness of the sport. Sebastian talks about the challenges of maintaining style while being a tall rider and the impact of influential mountain biking videos. He also addresses the issue of negative comments and how he handles them. In this part of the conversation, the hosts discuss the prevalence of hate on TikTok and social media platforms. They share their experiences with negative comments and the impact it has on them. They also talk about the importance of trust in business partnerships, particularly when working with family. The conversation then shifts to the process of creating content for social media and the goal of making mountain biking more accessible to a wider audience. The chapter concludes with a discussion on the role of comedy in content creation. The conversation explores the challenges and stereotypes faced by mountain bikers and the importance of relatable content. It emphasizes the value of getting people outdoors and the role of influencers in education and engagement. The discussion also highlights the difficulties in accessing nature and the conflicts between different user groups. The conversation concludes with contrasting experiences in different locations and the challenges of personal interactions. In this part of the conversation, Sebastian discusses his experience working with Cody Kelly on a video project and the challenges they faced. They also talk about the professionalism of photo shoots and the importance of quality in content creation. Sebastian shares his thoughts on the future of influencers in mountain biking and the evolving landscape of social media. They also discuss the impact of internet fame and the potential for mountain biking to transcend its niche status. The chapter concludes with a discussion on the influence of Fabio Wibmer in the mountain biking community. In this part of the conversation, the hosts and guest discuss the relatable storytelling of Fabio Wibmer and his impact on the sport. They also talk about Nigel Sylvester's influence and his integration of fashion and marketing. The importance of personal branding and troubling fan interactions are also explored. The conversation concludes with a discussion on the value of changing lives and bringing value to others. In this final part of the conversation, the hosts discuss upcoming events and races, the importance of being raw and authentic in their podcast, and their plans for future guests. They also talk about poking fun at the mountain biking community and the benefits of being less scripted and more relatable. The hosts discuss the need to include more female perspectives in their podcast and the importance of publicity. They also talk about Spencer's new bike and his racing plans, including the preparation and setup required. The conversation concludes with closing remarks.

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Filetype: M4A - Size: 140 MB - Duration: 2:47:01m (112 kbps 44100 Hz)